Design 1: President-elect DONALD TRUMP will reshape U.S. politics
Good: Concise and the name Donald Trump is bolded to catch the readers eye
Bad: Not specific enough and doesn’t contain frontloading. Also is not as punchy as it could be.
Design 2: DONALD TRUMP wins presidency and will reshape U.S. politics
Good: Contains frontloading of Donald Trump in order to further capture audiences attention and has the word “win” which is more catchy to reader
Bad: The wording seems a little awkward
Design 3: DONALD TRUMP becomes 45th U.S. president: could reshape U.S. politics
Good: Removed awkward wording and replaced with a semicolon. Very specific and “45th president” carries more weight than before.
Bad: It is a little long for a tweet
Design 4: DONALD TRUMP becomes 45th U.S. president: could reshape politics as we know it
Good: Very punchy by changing “could reshape politics” to “reshape politics as we know it”
Bad: Still a bit long for a tweet